Did you know that by 2020, the majority of people either employed or running their own businesses will be millennials. It’s scary to see so many businesses who are not adapted to selling to this genre, which is phone based. Says Sharyn McCaskey.

There is a great YouTube video of a two-year-old talking to her mum saying that her iPad is broken and she wants her to fix it, the child was looking at a magazine, consider this, people no longer ask for taxi’s they call for an Uber.

Doing business, the digital way means you must be available 24/7, have a responsive website, this means that your site opens effectively to whatever device it is on, a desktop, a phone or iPad. A business needs to be listed on about 50 free on line directories and have a strong and regularly actioned and interactive social media platform, suited to their industry. Sounds daunting but it’s not.

Simply create a list of what you need to be focused on and chip away at getting it done, within a few short months you can be internet dominant. Most what you need to action is FREE, it’s just time consuming. But investing in this time creates results that equals new customers and ease for existing ones, the happier and easier it is for your customers the more money they spend in your establishment.

Malibu Fresh Essentials is in discussions with a blog writer, recently it created a responsive and interactive website, the Instagram account gains followers daily and the business has a strong loyal following on Facebook, one recent post was shared over 5000 times and the post was seen by over 395,000 people, this one post was instrumental in gaining many new shoppers to the store.

Mdvs Business Services director Sharyn McCaskey manages the social media of several local businesses and understands that being real and genuine via social media is what people like, social media is that social, people do not respond when being sold at but feel connected to a business when being sold to. The nuance of understanding that is what makes a social media presence successful.

Here are some ways to keep evolving and stay ahead in business:
1. Create at least two social media platforms that suits your business.
2. Learn how to schedule posts so that a post will go out daily, action about a weeks’ worth in advance.
3. Use Facebook as this won the social media wars, download the app Pages and use it in conjunction with your phone to create 30 second videos about your business.
4. If you don’t know, attend a social media course, the cost is a tax write off.
5. You don’t need to be perfect you just need to do it, now.

There have been so many businesses facing financial issues over the last few years, those which haven’t have one thing in common, they adapted to today’s marketing trends.


Sharyn McCaskey from Mdvs Business Services is a well respected Facebook Marketing Specialist, who has trained over 15000 attendees in Facebook Marketing. These include business operators, corporations, not for profits, schools, members of associations and as a representative of some chambers of commerce.

Her seminars are NOT Bait and Sell, everything you need is shared during the workshop, plus you receive 12 months of support, a 62 page intensive how to manual, she is available 24/7 and it also includes attending a second time if you feel you want a refresher – all at NO cost.

She manages a select few clients and was awarded three years in a row, one of Perth’s most influential business people.

Sharyn is a South Coast Regional Chamber of Commerce Business Woman of the Year and is constantly a winner or finalist in many business awards, from Business Centres and Chambers of Commerce, including Micro Business Operator in 2015.

Sharyn has flown/driven to 27 regional towns/districts nationally teaching Facebook marketing including the major tourist destination Jindabyne NSW and Ned Kelly Tourist region Jerrilderie NSW.

Most attendees of Sharyn’s seminars are referrals from past clients and her own organic reach is not unheard of to hit 28,000 with 700 likes and the clients whose pages she manages have achieve similar results.

MDVS Business Services offers
Facebook Marketing Management of your Page for $99.00 per week
Instagram Marketing Management $68.00 per week
Facebook Training including understanding marketing on social media $249.00 per workshop
Facebook Strategy and Brainstorm for content workshops $99.00
Facebook Set up of professional pages with SEO relevance $295.00
We can write your Professional Social Media Policy $500.00

Sharyn McCaskey your Facebook Marketing Specialist.
0408 863331 – available 24/7