COMPETITIONS on Facebook Including Disclaimers feel free to use it when running your competition
YOU MUST ADHERE TO ALL STATES LAWS and RULES WITHOUT EXCEPTION
YOU MUST ADD A DISCLAIMER ON EVERY COMPETITION
Be aware that competitions can often bring in those who want something for nothing and then complain about the price, only a limited amount of people stay behind and remain loyal to your brand.
It is important to note that Facebook only connects and allows you to interact with about 10% of your liker’s organically, meaning that if you have liker’s on your page, why not interact and encourage those liker’s to join the competition instead of encouraging and looking for new fans, in asking people to LIKE a page you are effectively then dismissing those who already are on your page.
Consider if Facebook only allow the interaction of about 10% of your fans, and then new liker’s come on to your page, those new liker’s trump the old ones and Facebook stop marketing to your current clients and focuses on the new ones who may be only there for something for free.
Please NOTE that you cannot use ask someone to like or share on the page in order to win
3. Promotions may be administered on Pages or within apps on Facebook. Personal Timelines must not be used to administer promotions (ex: “share on your Timeline to enter” or “share on your friend’s Timeline to get additional entries” is not permitted).
Appreciate who is already on your page, 80% of all your work comes from 20% of your clients, keep them happy, involve them and let them be your advocates. In creating genuine content and comments with your already existing fan base and rewarding those clients, means that their comment soften do encourage new genuine liker’s organically to your page.
Remember that each state has its own rules and laws and you must abide by each states ruling its THE LAW. Here is a link to each state.
Facebook also have its own rules and you must also abide by these rules.
https://www.facebook.com/page_guidelines.php E. Promotions
1.If you use Facebook to communicate or administer a promotion (ex: a contest or sweepstakes), you are responsible for the lawful operation of that promotion,including:
a. The official rules;
b. Offer terms and eligibility requirements(ex: age and residency restrictions); and
c. Compliance with applicable rules and regulations governing the promotion and all prizes offered (ex: registration and obtaining necessary regulatory approvals)
2.Promotions on Facebook must include the following:
a. A complete release of Facebook by each entrant or participant.
b. Acknowledgement that the promotion is in noway sponsored, endorsed or administered by, or associated with, Facebook.
3.Promotions may be administered on Pages or within apps on Facebook. Personal Timelines must not be used to administer promotions (ex: “share on your Timeline to enter” or “share on your friend’s Timeline to get additional entries” is not permitted).
4.We will not assist you in the administration of your promotion, and you agree thatif you use our service to administer your promotion, you do so at your own risk.
Here are some tips for running a competition:-
#1: Adhere to local/state/national or international laws
#2: Clearly state the contest sponsor
You must be clear that your business, and not Facebook, is the sponsor of the contest. The rules should also state that by entering into the competition that they agree to abide by all of your rules and regulations.
#3: Include an eligibility section
Consider who you want to target, ie, “only dog owners can enter”, or “you must already be an existing client of ABC”, “it is only opened to people over 16”. Don’t restrict the edibility but the idea is to obtain clients that are suitable for your business so focus on who they would be.
#4: Specify the contest entry period
Include a month, day and time for when the competition will begin and end, and when the winner/s will be selected and announced. If your promotion has several entry periods include the dates for each individual portion of the contest. This description becomes especially important if you’re running a competition in which people are entering a photo or video that will be judged and then voted on by the public. You want to include the dates for entry and voting.
#5: Tell fans how to enter
It seems simple enough: Fill out the information and you’re entered! But giving direct rules about how to enter a contest and letting fans know they must complete all required fields in order to successfully enter a contest, ensures that an entrant understands exactly how and where to enter. Remember this can be a way to obtain data for future connections, so ask for details such as name, phone, email, and if we are staying on the dog theme, type of dog, you want to have useful information that you can gleam potential clients from.
#6: Explain how a winner will be selected
Be specific about how you will select a winner, including all judging criteria and rounds of judging. Add that the judge’s decision is final.
#7: Discuss the prizes
Provide a list of the prizes that the winner will receive and explain how that prize will be distributed. Sometimes postage can be expensive and complicated, so always include a section in your rules stating that any incidental expenses and all other costs and expenses not specifically listed as part of the prize are the sole responsibility of the winner and not the sponsor. We also recommend letting your fans know that their prize is not exchangeable for cash (assuming that it’s not!).
#8: Include additional limitations
Additional limitations can include disclaimers stating that you have the right to adjustor shut down the contest at any time, and you have the right to investigate possible cheating or tampering before you determine a winner.
#9: Let your fans know if (and how) their personal information will be used
If you’re collecting data about your fans, such as an email address or birthday,include in your rules that by participating, each participant is granting your business permission to use his/her/business name, contest entry, likeness or comments for publicity (or future marketing purposes) without payment ofadditional consideration, except where prohibited by law
Rules and Disclaimer for a Facebook Competition
There is no need for a purchase or payment of any kind to entre or win.
This Competition is sponsored by YOUR NAME HERE and is governed by these official rules.
By participating in the contest, each entrant agrees to abide by these Official Rules, including all eligibility requirements, and understands that the results of the contest, as determined by Sponsor and its agents, are final in all respects. The contest is subject to all federal, state and local laws and regulations and is void where prohibited by law.
This promotion is in no way sponsored, endorsed or administered by, or associated with, Facebook. Any questions, comments or complaints regarding the promotion will be directed to Sponsor, not Facebook.
Each participant is granting your business permission to use his/her/business name,contest entry, likeness or comments for publicity (or future marketing purposes) without payment of additional consideration, except where prohibited by law
The Contest is open to (list here your target group) Sponsor has the right toverify the eligibility of each entrant.
DURATION OF THE COMPETITION
The competition begins at January 15, 2014 at 11am WST and ends February 15, 2014at 11am WST.
All entries must be received on or before the time stated during that submission period.The sponsor reserves the right to extend or shorten the contest at their sole discretion.
HOW TO ENTER
You can enter the competition through the Sponsor Facebook Page. You can find the application on the Contest tab on the Sponsor’s Facebook Page. Entrants must fill out all required fields on the entry form and participate in the contest.After submitting the required information on the entry form, the entrant will receive one (1) entry into the drawing.
All eligible entries received during the Submission Period will be gathered into a database at the end of the Submission Period. A winner will be chosen at random. (Or if you had what they must do then write accordingly). The winners will be announced on or about February 20, 2014. The Announcement and instructions for the prize will be sent to the e-mail address supplied on the potential prize winner’s entry form. Each entrant is responsible for monitoring his/her e-mail account for prize notification and receipt or other communications related to this competition. (Or the winner will be called and if they don’t respond within 7 days then they forfeit the prize, adapt this as to how you wish to notify your winner).
If the prize winner cannot be reached by the sponsor within fourteen (14) days of the date of the announcement and by using the contact information provided at the time of entry, or if the prize is returned as undeliverable, that potential prize winner shall forfeit the prize.
Prize is non-transferable. No substitution or cash equivalent of prizes is permitted.
…..Prizes may not be awarded if an insufficient number of eligible entries are received.
LIST OF PRIZES:
List the prizes accordingly, first prize, second prize etc.
Terms and conditions may apply. Incidental expenses and all other costs and expenses which are not specifically listed as part of a prize in these Official Rules and which may be associated with the award, acceptance, receipt and use of all or any portion of the awarded prize are solely the responsibility of the respective prize winner.
…List also if the prize has an expiry date.
INDEMNIFICATION AND LIMITATION OF LIABILITY
By entering you agree to indemnify and release the sponsor, its parent company,any affiliate companies, Facebook, advertising and promotional agencies, and anyone associated be it directors, employees, representatives and agents from any liability, damages, losses or injury resulting in whole or part , directly or indirectly from your entry to the competition.
This Competition is in no way sponsored, endorsed or administered by, or associated with, Facebook.
Sharyn McCaskey from Mdvs Business Services is a well respected Facebook Marketing Specialist, who has trained over 15000 attendees in Facebook Marketing. These include business operators, corporations, not for profits, schools, members of associations and as a representative of some chambers of commerce.
Her seminars are NOT Bait and Sell, everything you need is shared during the workshop, plus you receive 12 months of support, a 62 page intensive how to manual, she is available 24/7 and it also includes attending a second time if you feel you want a refresher – all at NO cost.
She manages a select few clients and was awarded three years in a row, one of Perth’s most influential business people.
Sharyn is a South Coast Regional Chamber of Commerce Business Woman of the Year and is constantly a winner or finalist in many business awards, from Business Centres and Chambers of Commerce, including Micro Business Operator in 2015.
Sharyn has flown/driven to 27 regional towns/districts nationally teaching Facebook marketing including the major tourist destination Jindabyne NSW and Ned Kelly Tourist region Jerrilderie NSW.
Most attendees of Sharyn’s seminars are referrals from past clients and her own organic reach is not unheard of to hit 28,000 with 700 likes and the clients whose pages she manages have achieve similar results.
MDVS Business Services offers
Facebook Marketing Management of your Page for $99.00 per week
Instagram Marketing Management $68.00 per week
Facebook Training including understanding marketing on social media $249.00 per workshop
Facebook Strategy and Brainstorm for content workshops $99.00
Facebook Set up of professional pages with SEO relevance $295.00
We can write your Professional Social Media Policy $500.00
Sharyn McCaskey your Facebook Marketing Specialist.
0408 863331 – available 24/7